Service Lane Extended Vehicle Protection (EVP)
Service Lane EVP was developed to help automobile dealers boost their bottom line without any additional investment of money or time. It’s a second chance marketing effort to provide a dealer’s existing customer base with extended warranty protection. CARCHEX contacts each customer on behalf of the dealer offering the dealer’s present warranty product suite. This strengthens customer loyalty and ensures the customer returns to the dealership service facility for maintenance and repairs. For each extended warranty sold to a dealer’s customer CARCHEX pays the dealer!
The Process
- CARCHEX produces and delivers persuasive message via multiple marketing methods on behalf of your dealership.
- Customer responds and CARCHEX communicates as a representative of the dealership.
- Customer buys warranty at that time OR if they express interest but don’t buy immediately, a CARCHEX sales representative follows up.
- CARCHEX manages and fulfills each warranty purchase.
Dealer Branded Customer Experience
Through the use of proprietary software CARCHEX offers the dealer’s products to the dealer’s customers only. Most importantly CARCHEX maintains the dealer’s brand across every customer communication and touch point.
Dealer Branded Mailing
CARCHEX produces and delivers persuasive message via multiple marketing methods on behalf of your dealership. CARCHEX is completely transparent to the customer and simply acts as an extension of the dealership.
